Following seven years of quiet devotion, Lily catches her rising celebrity boyfriend Luke entangled in an affair with her closest friend. When a vehicle mishap leaves her with a concussion, she decides not to scream; instead, she wakes up feigning complete memory loss. Panicking to bury his betrayal, Luke concocts a ludicrous lie, claiming that his billionaire friend Preston is actually her devoted partner.
To Luke's horror, Preston has harbored an intense unspoken crush on Lily for years and instantly embraces the false romance. He showers her with lavish affection while bankrolling her ambitions as a premier Hollywood screenwriter. By the time a frantic, remorseful Luke realizes that Lily never lost a single memory, Preston has already claimed her heart for good.
